Overview: SJR Primecorp is a Bangalore based real estate company that was established in 1973. The company is a reputed real estate firm headed by Managing Director Mr. Vijay Reddy and Chairman Mr. S. Jayaram Reddy. The company has a diverse portfolio that boasts of development in varied projects including residential, commercial and retail property developments. The firm has also ventured into many infrastructural projects such as the building of bridges, flyovers and airport tarmacs. Such ventures have not only helped the company grow in leaps and bounds but also helped in establishing itself as a reputed and renowned brand name in the very competitive real estate market. In the 23 years since its establishment the company has come a long way developing and delivering quality projects and offering the best of services to its clients. Unique Selling Point: SJR Primecorp takes a very different approach towards building its projects as they view it to be a close knit integrated community accommodating all kinds of people from different parts of the country. They strive to understand the community spaces and design projects accordingly. They even take special care to cater to the needs of the elderly and differently abled and children to ensure that they too feel included in every residential community and never feel left out. Every good architectural design should be a reflection of aesthetics and functionality, of better space utilisation and proper planning and construction. SJR Primecorp is successfully able to integrate all these elements into its projects. Key Technology Used: Additionally, SJR Primecorp also take special care to adopt eco-friendly building practices that ensure that there is minimal impat on the environment. Various modern facilities and techniques like waste management and energy conservation measures are taken during the development of their projects. Landmark Projects: among the many popular and well-known projects completed by SJR Primecorp, iPark in Whitefield and Primus in Koramangala are the two most popular and well-known landmark projects. Other renowned projects completed include The Pavilion in Bellandur, Parkway Homes in Sarjapur Road, Palazza City in Sarjapur, Blue Waters in Hosa Road and Fiesta Homes in Electronics City. All of these projects are gated residential communities that feature well-deigned and efficiently planned homes equipped with all kinds of modern day amenities and facilities for residents. Some of these include a gymnasium, club house, swimming pool, children's play area and round the clock security services which are common to all residences. Type/Category of Project: SJR Primus engages in the development of both residential and commercial projects. Their primary aim is to provide a better lifestyle to its clients for both their residential and commercial properties with a single minded focus on how the spaces can be better developed. Being an offshoot company of the SJR Group, their gamut of experience in the past have helped them reach this far as it aims to provide an entire spectrum of solutions to all industrial and construction needs and build as much as 50 lakh sq. ft. worth of real estate space.